Sunday, February 14, 2010

Marketing Tip of the Week - Facebook Vanity URL

I got this tip from A Slice of Delight after I had purchased some cool Lemon Citrus Slice Soap from her Etsy shop. Not only did I get great smelling soap, I also got a technical tip as well. Don't think too many buyers and sellers can say that. As most of us know, Facebook can be a bit cumbersome. So I asked  A Slice of Delight if I could pass this wonderful tip on to my blog readers and she was more than happy to help out any one she can.  I copied her tip from our conversation to insure accuracy.

When you have at least 25 fans you can change your facebook fan page to what they call a "Vanity Url". When you first create your facebook fan page it's a long jumbled up string of letters/numbers and your business name. Some of you may still be using this long name and have 100's of fans at this's what you can do...


Click on this link - - at the bottom of that page you will see this link - Set a username for your Pages - click on that then you will see a drop down and when you click the drop down you should see your ' business fan page'. I actually created two by accident so I picked the one that had already started getting a few fans - at that point you should have a chance to just put in the name (with or without spaces) or any form of upper/lower case you want) and check the availability. At that point you make the big 'commit' and you can't go back. At that point this long url (I've made this up) - /20800345155?ref=ts will get to be (if that's how you want it) - It doesn't change the name of the page title (which may have spaces) but this gets the url down to something nice and manageable

Now the URL is nice and simple and can easily be put on a business card or any other place you want it posted/tweeted/promoted/etsy/blog/website/etc..


  1. Oh my gosh I always wondered that!!!! Thanks so much I just did that myself for our fanpage, which is NOW (drum roll please)

  2. Thank you so much! it is a great tip!

    Mimi, Mia Mallows

  3. Word of cautionary advice - I did this several weeks ago and it turns out that nifty vanity ID doesn't work all that well. I've applied it to other websites and found that the link somehow becomes compromised. It only seems to work about 30% of the time within the auspices of FB, and less than 5% of the time when posted outside of FB. This leads me to question if this whole app was yet another way for FB and creators of the app to get more info from our profiles - you have to allow the app access to all your private info before you can create the vanity URL.

    I'm not trying to gloom and doom this app - in theory, it's a great idea and I jumped on it as soon as I heard about it. The result, at least on my end, hasn't lived up to the hype.

    ~ Dawn

  4. good tip! Someone from the FFEST team (Facebook Fans on Etsy) told me about that. If anyone is interested in joining, check out

  5. Thanks for sharing! I thought you needed 100 fans...and I never would have know where to find the info again either.

  6. Oh my goodness, oh my goodness, oh my goodnesssssssssssssssssss, I'm soooo EXCITED!!!!!

    I can't wait to go do it now!

    Thank You for sharing, as well as Thank You to A Slice of Delight!!!!


  7. Awesome, I was wondering how to do this! Hmm I wonder if I can change my fan page name...

  8. Just wanted to drop in and leave my own comment. I'm glad it could safely help those who wanted to make that update! My best to you all.

  9. Thanks, I finally got 25+ fans, and this is SO much better than the "tiny url" I was using.

  10. Thank you! I know have a "usable" url for my page and my business page!

  11. AWESOME!!! Thank you. great post. From your newest member.

  12. This is awesome! Thank you so much for posting!!!


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